E-Commerce Business Analyst

Dentsu, a global leader in marketing and advertising services, is actively seeking a talented and driven E-Commerce Business Analyst to join our dynamic team. This exciting full-time opportunity is based in Gurgaon, Pune, or Bangalore, India, offering a chance to make a significant impact on our clients' digital success. As an E-Commerce Business Analyst, you will play a crucial role in managing and optimizing advertising campaigns across major online marketplaces, driving performance and delivering measurable results for leading brands.

We are looking for an analytical and detail-oriented individual with hands-on experience in the fast-paced world of e-commerce. If you have a passion for data, a knack for optimization, and a desire to contribute to innovative digital strategies, Dentsu offers an unparalleled environment for professional growth and development.

Key Responsibilities

• Execute, monitor, and continuously optimize client advertising campaigns across a variety of e-commerce marketplaces, including giants like Amazon, Flipkart, and other quick commerce platforms.
• Collaborate closely with the AdOps team and senior Managers to ensure the seamless planning, execution, and delivery of high-performing digital campaigns.
• Provide essential support in the strategic structuring of campaigns, defining precise targeting parameters, developing compelling creatives, and implementing ongoing optimization strategies to maximize ROI.
• Rigorously monitor campaign performance metrics, tracking key performance indicators (KPIs) and identifying trends to measure success against defined objectives.
• Prepare comprehensive reports and assist in in-depth analysis of digital activity, translating complex data into actionable insights for clients and internal stakeholders.
• Offer proactive inputs and strategic recommendations for enhancing campaign performance, identifying new opportunities, and ensuring continuous improvement.
• Ensure the timely delivery of all performance reports, campaign updates, and relevant documentation to clients and internal teams.
• Gain a thorough understanding of client briefs and business objectives, supporting the identification of market opportunities and contributing to strategic solutions.

Requirements

• Minimum of 4 months to 1 year of hands-on, practical experience with Amazon Ads, other major e-commerce platforms, or quick commerce platforms.
• Demonstrated strong analytical and reporting skills, with the ability to interpret data and draw meaningful conclusions.
• Proven ability to handle campaigns targeting the domestic market, understanding local consumer behaviors and market dynamics.
• Excellent communication and coordination skills, capable of working effectively with cross-functional teams and external clients.
• A proactive, problem-solving mindset with a keen attention to detail and a commitment to accuracy.
• Proficiency in data analysis tools and methodologies relevant to e-commerce performance.

What We Offer

• An opportunity to work with Dentsu, a global leader, on exciting projects for prominent brands across diverse sectors.
• A collaborative and innovative work environment that fosters learning, professional growth, and career advancement.
• Exposure to cutting-edge e-commerce advertising technologies and strategies, enhancing your expertise as an E-Commerce Business Analyst.
• The chance to be part of a dynamic team committed to delivering exceptional results and pushing the boundaries of digital marketing.
• Competitive compensation and benefits package, reflecting your experience and contribution to our success.